April 28, 2008...11:36 pm

Greeking: But why is it in Latin?

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If you look around the internet at all, you have probably seen sites under construction with something somewhat similar to the following:

Volutpat autem reprobo magna feugait, iusto, regula. Esse typicus adipiscing esse tation mauris decet. Inhibeo meus uxor opes, dignissim causa populus qui facilisi.

Facilisi volutpat letalis pagus immitto refero vel, iriure wisi laoreet volutpat quidem, damnum ludus esse. Importunus, ventosus genitus accumsan facilisi, augue secundum os gilvus luptatum abluo. Ventosus iaceo nullus neo velit illum. Meus nimis abluo dignissim tristique, iriure paratus.

Aliquip jumentum nulla saepius, modo saluto delenit vel. Consectetuer ludus, interdico qui nobis reprobo, ex. Abdo virtus ymo wisi opes, tum proprius neque fere proprius olim quia regula accumsan. Consequat ut laoreet dignissim damnum letatio ingenium, hendrerit duis eros ex vel refoveo. Volutpat reprobo cui, duis ingenium macto dignissim eros refoveo, ingenium aliquip, eros nunc qui reprobo.

While it all looks like a bunch of latin mumbo jumbo, its actually really important for the designers. Normally you want to make sure that your font fits with the design of your site, but often the actual content or text hasn’t been written. This is where greeking comes in.

Greeking involves inserting nonsense text or, commonly, Greek or Latin text in prototypes of visual media projects (such as in graphic and web design) to check the layout of the final version before the actual text is available, or to enhance layout assessment by eliminating the distraction of readable text. Text of this sort is known as “greeked text”, “dummy text”, or “jabberwocky text”. Lorem ipsum is a commonly used example. (Courtesy of Wikipedia)

In other words, by having unintelligible text, you can focus on the design of the site rather than getting distracted by the words you are reading. You can use any sort of text to greek, just as long as you can’t really read it.

The greeking I’ve use above was generated by Duck Island’s Greeking Machine.

You can render things in many different styles, including marketing and matrix-esque output.

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